GBNY x Jake Paul: Giving Back to Harlem’s Future 👟❤️

At GBNY, we live by one motto: Community first, always. And on the morning of September 22nd at 9 AM, that commitment came to life in the most unforgettable way.

We linked up with @jakepaul to bring a wave of joy, energy, and fresh kicks to the kids of PS 197 in Harlem. The gymnasium was buzzing—not just with excitement, but with pure love. From the moment the first pair of sneakers hit the floor, smiles lit up the room like fireworks. It wasn’t just about the shoes—it was about showing these kids they matter, that their dreams are valid, and that their community stands behind them.

Jake didn’t just show up—he showed out. Taking time to connect, laugh, and inspire, he reminded everyone that giving back isn’t just an act—it’s a responsibility. And when you combine that with the GBNY spirit, magic happens.

This wasn’t a one-time thing. It’s part of a bigger movement. We’re here to uplift, empower, and invest in the next generation—one sneaker, one smile, one moment at a time.

To the kids of PS 197: keep shining. You’re the heartbeat of Harlem, and we’re proud to walk beside you.

#GBNYGivesBack #CommunityFirstAlways #HarlemStrong #JakePaul #SneakerLove #PS197 #GBNYFamily 💯